Facebook Has Been Profiting From Boogaloo Ads Promoting Civil War And Unrest

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Jeff Kowalsky / Getty Images

Armed protesters outside the Michigan State Capitol in Lansing, Michigan, May 20. Their aloha shirts are a kind of uniform for members of the Boogaloo extremist groups.

On Sunday, the @docscustomknives Instagram account placed an ad on the popular photo-sharing social network advocating that people “join the militia, fight the state.” As clips from action movies play, showing police officers being shot and killed, music blares with lyrics proclaiming, “We ain’t scared of no police / We got guns too.”

As of Tuesday afternoon, the ad was still online.

Several hashtags in the ad — including #Boogaloo, #BoogalooBois, and #BoogalooMemes — connect the ad to “Boogaloos,” a catchphrase for anti-government extremists who have called for violence against the police and state officials and advocated for another Civil War in the US.

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