
Peter Weddle
Beyond the app store: Why mobile games need a multi-platform strategy
Learn how to go beyond the tried-and-true pathways to improve discoverability, create community, and scale your mobile business.
Ubisoft had what it says is its best quarter ever, according to its most recent financial report. And the publisher owes a lot of that success to Assassin’s Creed: Valhalla. The open-world Viking adventure was one of the breakout sales hits on the next-gen PlayStation 5 and Xbox Series X/S hardware. And that fueled the franchise to all-time highs.
“[Assassin’s Creed: Valhalla] delivered record sales and ranked, with Watch Dogs: Legion, among the top-four best sellers on the new generation consoles,” Ubisoft chief financial officer Frederick Duguet said. “Our back-catalog also turned in a remarkable performance, with record momentum for our Assassin’s Creed titles, solid growth of the Far Cry franchise, and strong increase in



