Peter Weddle
Data: Meet ad creative
From TikTok to Instagram, Facebook to YouTube, and more, learn how data is key to ensuring ad creative will actually perform on every platform.
We’ve all been hearing the hype lately about low-code and no-code platforms. The promise of no-code platforms is that they’ll make software development just as easy as using Word or PowerPoint so that the average business user can move projects forward without the extra cost (in money and time) of an engineering team. Unlike no-code platforms, low-code platforms still require coding skills but promise to accelerate software development by letting developers work with pre-written code components.
According to Gartner, 65% of application development will be low code by 2024.
I was involved in an early comparative productivity benchmark test between traditional development (using Java) and a model-driven low-code/no-code development project back in 2017. The
